OUR PRIORITIES
The SMA’s global Alliance of stakeholders within the mountain industry are committed to Measure, Protect and Regenerate the mountain environment.
Measure & Reduce
To scientifically assess the impact of human sports and tourism activities on the mountain environment. Such measurement enables reduction of carbon emissions and negative impact.
Protect and Inset
With mountains being the most sensitive environment to climate change and crucial to life on earth, the SMA, guided by science, provides support for initiatives that protect the mountain environment and its people. The SMA identifies insetting opportunities to reduce carbon emissions within the value chain of the sport/tourism industry.
Regenerate and Offset
We identify innovative regenerative solutions that serve in the adaptation of sports and tourism activities to climate change impacts within the mountains. We also provide partnerships to compensate for those emissions that cannot be eliminated through reduction and insetting.
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Sustainable Mountain Alliance (SMA)
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